The Trek bicycle corporation is as well known for its advocacy work as it is for the quality Trek mountain bikes and road bikes that it produces. Now, this month it is supporting some of the biggest cycling advocacy groups in the UK by lending its support to Go by Bike month for the second year running. Participating dealers of Trek mountain bikes and road bikes will be taking part in Go by Bike month, so if you were thinking of buying a Trek mountain bike or road bike, this is the month to do it! Throughout June, buying from the range of Trek mountain bikes or road bikes will get you a year’s free membership to either the LCC or the CTC. Sustainable transport group Sustrans will also be sending a free information pack to buyers. In addition to all this, buying Trek mountain bikes or road bikes will get you a free helmet in June.

Trek launched the campaign for the first time last June. The aim of the campaign was to encourage the take up of cycling for commuting and leisure. Now, in 2010, the campaign aims to do the same but whilst giving a little more support to those people who already cycle. This is why as well as special offers on Trek mountain bikes and road bikes; there is membership to cycling groups and information on offer this year. Trek believes that giving free membership to either the LCC or the CTC will give existing cyclists the support they need as well as giving new cyclists confidence. Because there are huge health, financial and environmental benefits to cycling, any support is always welcome. This all means that this is the month to invest in one from the Trek mountain bikes or road bikes collection.

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